Nov 20, 2018
Job Title: Copy Writer
Duty Station: Dubai, United Arab Emirates (UAE)
Job Type: Full time
Nationality: Any
Gender: Any
Job Summary: The Copy Writer will join a digital communications agency that focuses on the hospitality sector and specializes in public relations, social media marketing, search marketing, paid digital marketing, creative development, web design and brand management for consumer / hospitality brands. Head quartered in Dubai, our agency works with clients to drive sales, create awareness, engage audiences, and build loyalty through a cutting-edge integrated communications approach.
As a Copywriter, you must have experience working in an agency with multiple brands (has to be within in the hospitality sector /restaurant / hotel) within the P.R or social media marketing space.
The candidate will work alongside the graphics and social media departments and will have experience working with (restaurant / f&b) client briefs to conceive, develop and produce effective social, P.R and advertising campaigns. The candidate will be required to write compelling copy for social media, press releases, blogs, creating slogans, catchphrases, messages and straplines for printed adverts and leaflets. The candidate will handle multiple client accounts at the same time, and often visit different restaurants to understand the experience and taste the cuisine served, making the job at hand varied and interesting.
A decent knowledge of SEO best practices is extremely helpful as it is correlated to items we do in the social marketing and SEO space. A good knowledge of Wordpress back end and blogging would also be helpful but can be taught for the right candidate.
Key Duties and Responsibilities:
Liaison with clients and interpreting their briefs
Develop creative ideas and concepts, often in partnership with the Account Manager and Graphics Department and present the ideas to colleagues and clients
Familiarize themselves with clients' products and services, the target audience and their competitors' activities
Write clear, persuasive, original copy
Update digital media
Proofread copy to check spelling and grammar
Amend, revise or redevelop adverts or campaigns in response to feedback from the creative team, account manager or clients
Oversee campaigns through the production stage to completion
Work on multiple campaigns at the same time; working well when under pressure and able to meet tight deadlines
Visit restaurants to fully understand the customer experience and taste the cuisine served
Liaison with production companies, photographers, typographers, designers and printers
Keep up to date with popular restaurant culture and trends
Qualifications, Skills and Experience:
The applicant for Copy Writer must possess relevant qualifications for this role
The applicant should have a Degree/ English Language/ Copywriting
Excellent copywriting skills, be well-organized, a strong communicator, client-facing, rock-star that has a real passion for food and beverages
The applicant should have three and above years of copywriting experience for the hospitality sector (preferably within a digital agency or P.R company).
Must have clearly managed and represented multiple client accounts, successfully translating brand tone and voice to targeted communities.
Experience including but not limited to Social Media: Facebook, LinkedIn, Google Communities, Twitter, YouTube, Pinterest, Instagram and TripAdvisor.
Ability to blog about digital marketing on the Marketing website, basic Word Press skills would be helpful but not essential.
Excellent command of the English language, with great verbal communication
Ability to provide great content for multiple accounts, communicating well in a team environment
Exceptional time management skills including the ability to meet tight deadlines
How to Apply:
All suitably qualified and interested candidates should send their updated CVs
Tree Consult Middle East
Dubai - United Arab Emirates
Full time
