Company Name: City University College of Ajman (CUCA)
Location: Ajman, United Arab Emirates (UAE)
Key Duties and Responsibilities:
Support the PR and Marketing Department in implementing PR and Marketing strategies
Generate and execute marketing campaigns across existing social media platforms such as Twitter, Facebook, Instagram, YouTube, snapchat and many more
Create accounts and ensure company presence on new and emerging social media platforms
Regularly post dynamic written, graphic, and video content that promotes audience interaction, increases audience presence on the College’s sites, and encourages audience participation by working with in-house designers to produce materials of visual impact and within brand guidelines
Regular updates of the company websites and social media platforms with news, events, photos etc.
Coordinate with concerned departments and promote company news and events on social media, company websites, external media channels, and other relevant channels.
Keenly monitor all Social Media channels, ensuring timely response to queries, comments and other issues.
Create and maintain database of media contacts
Monitor and document all PR & Marketing activities
Assist in writing, translating and distributing the College newsletter, web contents, marketing collateral and other material.
Organize and prepare for relevant marketing and PR events such as exhibitions, open days, press meets, etc.
Attend meetings, as and when required.
Perform other related duties, as and when required.
Qualifications, Skills and Experience:
The ideal candidate should preferably hold a Bachelor’s degree in a relevant field of study
Excellent written and verbal communication skills in English and Arabic. Must be able to translate content from English to Arabic and vice versa.
Excellent command over usage of and managing multiple social media platforms
Highly organized, detail-oriented, with demonstrated ability to take initiative and solve problems.
Ability to multi-task, meet deadlines and work under pressure
Knowledge of graphic designing, photo and video editing is advantageous but not mandatory
Some experience of working with Web CMS and SEO is ideal but not mandatory
City University College of Ajman (CUCA) is an institution of higher education established under the patronage of His Highness Sheikh Humaid Bin Rashid Al Nuaimi, Member of the Supreme Council and Ruler of Ajman, and the chairmanship of His Highness Sheikh Rashid Bin Humaid Al Nuaimi. CUCA provides a high-quality learning environment that fosters research and personal growth. CUCA uses a wide range of activities for academic and professional development.