Job Summary: The Senior Communications Executive Havas PR will be engaged in creating good will for organizations, brands and clients by writing or selecting favourable publicity material and releasing it through various communications media.
Key Duties and Responsibilities:
Support the PR team with the delivery of key campaigns
Handle a portfolio of clients and is responsible for their entire PR presence.
Organize/facilitate corporate visits and presentations.
Organize Corporate Social Responsibility events and initiatives, and handle sponsorship matters.
Monitor publicity and conduct research
Manage the flow of information between an organization and its publics.
Conduct and support the in research and writing corporate promotional materials.
Plan and direct development and communication of informational programs
Act as key contact point to approach and write up Member's PR case studies.
Handle publicity that includes product/channel launches, facilitating feature stories, media replies and arranging for program highlights and scheduling listings.
Implement brand's public relations strategies and respond to all media-related inquiries within the brand portfolio.
PR Strategies and Coordination:
Plan, implement, develop and execute successful PR strategies and campaigns.
Assist in the development and implementation of PR, marketing and branding campaigns.
Build and maintain a permanent relationship with the press
Create, develop, put together the press kits and ensures they are dispatched as expected and on time.
Analyze creative needs, suggest ideas and Coordinate with the creative teams for all related tasks.
Prepare a brief for all the needs of the client/Brand and communicate with the client the creative work to take his approval.
Create and make presentations to both the clients and the media.
Undertake research for new business proposals and present to potential new clients.
Place and devise colour separations, competitions and advertorials for clients.
Manage the PR aspect of a possible crisis situation.
Increase client credibility and come up with ideas that can be translated into communications campaigns.
Create press materials including news releases, toolkits, and media advisories.
Attend client meetings, develop case studies, organize events and pitch stories to press and potentially coordinating the client communications activity.
Arrange public appearances, lectures, contests, or exhibits for clients to increase product and service awareness and to promote goodwill.
Ensure that campaigns run to agreed client budgets.
Create, implement user surveys and conduct market and public opinion research
Coordinate ideas and opportunities for feature articles, interviews, presentations, and other public relations activities.
Work in close coordination with the journalists
Confer with production and support personnel
Study the objectives, promotional policies and needs of organizations
Consult with advertising agencies to arrange promotional campaigns in all types of media for products, organizations, or individuals.
Prepare monthly media coverage report, monitor and analyze industry news.
Qualifications, Skills and Experience:
The applicant must hold a recognised University Degree in Mass Communication, Public Relations or Advertising
Two to six years of experience in L&D function, with 2 years in a similar role
Chalhoub Group is the leading partner for luxury across the Middle East and an expert in retail, distribution and communication. With a growing workforce of more than 12,000 people, and a network of over 650 retail stores, the Group's success is attributed to its highly skilled and dedicated teams.