Job Summary: The Head of Online Marketing & Traffic will lead a team of Marketing Managers that develop marketing plans and activities to drive new customer acquisition, new product launches as well as customer engagement across Amazon websites. This role covers strategies across multiple traffic channels. This person will work closely with the Product Management, Dev and Marketing teams to build, implement and analyze marketing programs that promote Amazon properties.
The successful candidate will be a self-starter comfortable with ambiguity, strong attention to detail, and the ability to work in a fast-paced environment. This role requires an individual with excellent leadership capabilities to lead and develop a large, highly diverse team of marketing and traffic managers. This person must also enjoy being a creative contributor and thrive in working in a start-up environment.
Key Duties and Responsibilities:
Hire, develop and lead the Marketing Managers and Traffic teams
Plan, coordinate and execute innovative marketing initiatives to drive traffic and conversion.
Develop targeting strategies that will improve marketing and merchandising performance.
Create an engaging site experience that makes shopping both easy and fun for customers while also meeting business goals.
You must be comfortable working both at the strategic level and diving deep into implementation as needed (managing campaigns, writing business requirements and analyzing data). You will show hustle, take ownership and help foster a high-energy, high-performance culture.
Qualifications, Skills and Experience:
Eight years of relevant work experience in consumer marketing, marketing communications and/or digital/high-technology consumer companies/products
A bachelor's degree is required. MBA or equivalent is a plus
Fluency in English required. Other languages are a plus
Familiarity with online merchandising and marketing systems
Strong analytical and quantitative skills; ability to use hard data and metrics to back up assumptions and feature concepts
Excellent oral and written communication skills with the ability to influence others internally and externally.
Demonstrated ability to coordinate projects across functional teams, including product management, marketing, creative, legal and merchandising teams
Significant experience in successfully delivering results in a fast-paced and dynamic business environment
Strong leader with excellent verbal and written interpersonal skills; ability to work successfully with and influence all levels across Amazon
Comfort rolling up sleeves to perform quantitative analysis and reach sound conclusions.
Must have bias for action, and experience making things happen in a fast-paced, dynamic environment
MBA or equivalent is a plus
Fluency in English required. Arabic is a major plus
Souq.com is an English-Arabic language e-commerce platform which is the largest platforms in the Arab world. We connect people and products – opening up a world of possibility. Our range is unparalleled, and our prices unbeatable. Souq.com attracts more than 35 million visits to its catalogue of more than unique products in 20 different categories, including consumer electronics, household goods, fashion, watches, perfumes, toys, and baby products.